Play to Win


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Play to Win

If you’re not ahead of the pack, you’re not in the game

Year: 2016

Duration: 54 minutes

Genre: Documentary

Classification: This film is not yet rated

Producer: Michael Angus

Director: Sue Swinburne and Michael Angus

From creative dreamers to gaming superpower - Play to Win explores the rapid rise of Halfbrick Studios, developers of the smash hit mobile game Fruit Ninja. Founded on friendship, loyalty and a love of games, the quirky heart of this startup is now threatened by its own explosive growth. In a constantly changing industry, balancing creativity and ambition is a high stakes juggling act. Play to Win is an intimate look at modern game development, entrepreneurship, and the relentless pursuit of success.